About

  • Aron’s practice focuses on intellectual property with special regard to trademarks, designs, copyright, and domain names.
  • His clients are Hungarian and international firms protecting their intellectual property in Hungary and abroad.
  • Aron handles international trademark portfolios through a network of foreign counsel, and he represents foreign clients in Hungary.
  • He regularly acts for clients before the Hungarian and EU IP offices, Hungarian and EU courts.
  • Aron specialises in agriculture and food, consumer goods and retail, life sciences, media, publishing and entertainment, as well as technology and innovation.

Recent work

  • Represented Wizz Air against Ryanair in a trademark dispute.
  • Defended Hungarian TV channel TV2 against Comedy Central concerning the rebranding of TV channel to TV2 Comedy.
  • Successfully represented against several counterfeits of energy drink Hell Energy in India with help of local counsel.
  • Acted for Gömböc Kft. before the Court of Justice of the European Union and Hungarian courts in the trademarkability of the shape of “GÖMBÖC”.
  • Represented a major German car manufacturer against importer of counterfeit motor cycles.
  • Acted before the Court of Justice of the European Union on several trademark matters.

Professional Background

  • Graduated from Pazmany Peter Catholic University.
  • Admitted to the Budapest Bar in 2008.
  • Previous experience at an IP boutique firm before joining Oppenheim.
  • Member of the Board of Copyright Experts, Member of the Board of Industrial Property Experts, .hu Domain Arbitrator, Member of the Leadership of the AIPPI Hungarian National Group.
  • Previous Adjunct Professor at the Pazmany Peter Catholic University.
  • MA in English and Italian language and linguistics.
  • Member of INTA, AIPPI, ECTA, Marques, IPITLGE, MIE (Hungarian IP Association) and Védjegyegyesület (Hungarian Trademark Association), Artisjus (Collecting Society).
  • Regular speaker at conferences of the Hungarian IP Association and foreign professional events.

Publications

Awards

  • Ranked as a Leading Individual by Legal 500 in Intellectual Property.
  • Ranked as Gold by WTR1000 in Trademarks.
  • Ranked in Band 2 in Chambers Europe in Intellectual Property.
  • Ranked as Silver by IAM1000 in Patents.
  • Ranked as a Trademark Star by IP Stars.
  • Walters Kluwer Lawyer of the Year 2020-2021 in Intellectual Property.

Quotes

  • According to WTR1000, “peers applaud [him] as the engine of the firm’s success. He has lately been involved in major litigation on behalf of Wizz Air Hungary against Ryanair alongside Barnabas Mezo.”
  • IAM1000 says, “The practice is captained superbly by Áron László, a keen strategist with expertise encompassing technology licensing and patent infringement and validations.”
  • Aron is well known for his strategic approach and thinking outside the box.

Languages

  • Hungarian
  • English
  • German
  • Italian